Zofia Zwieglinska

I am an international fashion reporter for Glossy with a focus on sustainability and technology.

Previously, I was a writer for 1 Granary and Lampoon and a co-winner of the Sloggi x CSM campaign for 2020. My work on fashion, technology and sustainability has been published in 1 Granary, Elle UK, The Times and WWD.

I hold a BA in English Literature and History of Art from Newcastle University and an MA in Fashion Communication from Central Saint Martins, London. My CSM Market Report focused on fashion media revival through long-form text, focusing on investigative features and real-life accounts from people within the industry. 

I have worked at Elle Poland, ELLE UK, Cube Collective, Sunday Times STYLE and WWD.

For work and speaking engagements, please contact me at zofia@glossy.co

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Glossy •

Fourth wave of sanctions by the US, UK and EU on Russia bring ban on luxury products

With the ongoing war in Ukraine now in its fourth week of the invasion, the U.S., the U.K. and the E.U. have implemented a new wave of sanctions targeting the luxury goods market in Russia. At the same time, the Ukrainian fashion industry is bracing itself for a long-term impact on their businesses, and local designers in Ukraine are calling for continued support from the international fashion community.
Glossy •

The NFT world is offering new opportunities to traditional fashion illustrators

Fashion, across fields, has gone through a digital reckoning; from supply chain tracking to fashion design, most areas are now working with a new level of digital integration. One of the oldest professions in the field is fashion illustration, which is now encompassing NFTs. In realizing that digital, one-off pieces have better engagement and bigger profits, many artists have transitioned from focusing on limited-edition prints to building entire digital collections.
Glossy •

Gaming platform The Sandbox and NFT project World of Women collaborate, revealing metaverse opportunities for brands

The NFT-focused community World of Women announced on Tuesday that it is coming to gaming platform The Sandbox, for the first partnership of its kind. The main focus of the partnership is a $25 million grant through the WoW Foundation to bring crypto education to women. This will be done through courses and informed entrepreneurship, with initiatives like the WoW University and the WoW Academy.
Glossy •

How TikToker Kayla Trivieri is breaking down NFTs for Gen Z

NFTs are fast establishing a clear presence in the fashion world, as more brands become aware of their utilities and interoperability, as well as the metaverse. Now, creators across social media channels are embracing them, too – although none are catering to Gen-Z users quite like Kayla Trivieri, known as @ktrizv (226k followers) on TikTok. Before her life on social media, Trivieri’s worked at IBM as a managing consultant on the AI, IoT and blockchain teams.
Glossy •

How fashion brands in Russia are navigating staffing and store closures

Many fashion brands, including in luxury, have responded to the Russia-Ukraine war with statements and donations in the past week. Meanwhile, some, like Hermès, have pulled out of selling in Russia. Brands are struggling with how to help staff on the ground in Ukraine and in Russia. However, as carriers and shipping are unable to get through because of blocked airspace in Russia, the decision to halt business operations could primarily come down to logistics.
Glossy •

With Milan Fashion Week struggling to support Ukraine, the international fashion community bands together through social media

Designers and fashion houses Milan Fashion Week were slow to respond to Russia’s invasion of Ukraine on Thursday. Now, the fashion community is using its influence to enforce cultural and luxury sanctions. When Milan Fashion Week started on February 22, nothing was unusual about the situation in Ukraine. In fact, many buyers, models and brands from the country were embarking on travel to Milan.
Glossy •

As 2 metaverse fashion weeks take shape, it's luxury brands vs. digital designers

In the last two years, digital fashion has provided a gateway to new fashion talent and innovation. But at the same time, seasoned physical brands have increasingly expanded to the space via large platforms like Decentraland. Now, two emerging fashion weeks in the metaverse are taking different approaches, with one spotlighting fashion’s old guard and one catering to new digital creators.
Glossy •

London Fashion Week Recap: Young designers fill the big brand void

London’s first full fashion week schedule since March 2020 coincided with the lifting of Covid restrictions in the country and a flurry of storms in the capital. The highlights came from younger brands like Conner Ives, Labrum London and Edward Crutchley, who took to performances to highlight their collections. And the collections shown were full of nostalgia, storytelling and references to brand values.
Glossy •

With digital fashion collection, Ukrainian company DressX calls on international industry for local support

Amid the invasion of Ukraine, digital fashion brand DressX is calling for international support from the fashion industry and from its community. On Friday, it launched a Support Ukraine collection on the DressX app, where users can now make donations in cryptocurrency. Since the invasion of Ukraine starting on February 24, the nation’s burgeoning digital fashion scene, like other local industries, has been deeply affected.
Glossy •

What Amber Valletta’s role as FIT’s sustainability ambassador means for fashion

Amber Valletta has championed sustainability since founding Master & Muse, a responsible fashion production company in partnership with Yoox.com back in 2013. Though the brand closed in 2016, the supermodel and actress has been outspoken on the topic at fashion conferences like The Copenhagen Fashion Summit and the H&M Foundation Global Change Award, sat on boards of non-profit organizations such as Nest, and developed films on climate change through her company A Squared Films LLC.
Glossy •

What does the landmark Garment Worker Protection Act mean for the fashion industry?

Governor Gavin Newsom signed the Garment Protection Act (SB62) into California law this Monday. As a worker-led piece of legislation, it will allow more than 45,000 workers to receive a minimum wage of $14 dollars an hour, which is the current minimum wage in the state. One of the key points of the legislation is that fashion brands will now be responsible for wage theft violations at Californian factories, a point of difference to most laws governing brands and supply chains.
Glossy •

Gucci Vault, mirrored shows across continents and bohemian catharsis

The Milan shows have not been physical in over 18 months, since the pandemic hit Italy and brought the fashion world from the shows into self-isolation. The idea of rebirth in various forms had been discussed since the format of the shows went digital: Should the fashion week schedule change? How should designers work around the perpetual demand for novelty? For the Italian houses including Gucci, Versace and Marni, the answers came in different forms.
Glossy •

LFW Recap: The joy of sport, the IPF report and new strides in circular fashion –

As the sun set on the digital-physical hybrid London Fashion Week 2022, the British Fashion Council’s Institute of Positive Fashion issued a new report aimed at moving the British fashion industry toward a circular model. While circularity did come up in the LFW collections from younger designers like Harris Reed and Osman Yousefzada, it certainly did not make enough of a splash.
Lampoon Magazine •

Aura Blockchain: the privatization of a blockchain is the way forward

Luxury fashion and the Italian textile industry are both relying on blockchain to move them into a new age – who will come out on top? Blockchain as a technology has permeated the fashion industry, among others, showing how technology can be used to help fashion develop across singular platforms. As a way of building trust between brands and consumers, it allows for tracking the supply chain or it provides an opportunity to offer offers and discounts to the customers, among other uses.
Lampoon Magazine •

Milkywire – How Gen Z are moving charitable giving online

Gen Z are becoming the driving force for change in climate action. Forms like apps are showing an easier way to connect with grassroots climate organizations Changes have affected most sectors with the online boom during the pandemic. Some, like fashion, have resorted to trying out new business models that revolve around digital garments and special collections inviting thinking about the future of a world that is more aware of its impact on the planet.
Techstyler website •

Inside the Fashion Pact: In search of social sustainability targets

While the fashion industry’s biggest companies are focusing on biodiversity, oceans and climate, a crucial step in fully addressing sustainability is including socio-political metrics. The Fashion Pact has been lauded as the largest consortium on sustainability and climate change-makers in the industry. It was presented at the G7 Summit by Kering Chairman and CEO, François-Henri Pinault and French President, Emmanuel Macron in 2019 and its signatories now account for 33% of the whole industry.
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